In this blogpost I will show you the 7 social media profiles that works for Parasite SEO. If you want to gain more positions on page one in Google, but havent got the budget for expensive guest posts, build posts on the seven social media properties listed below.
I will share exactly what I do to achieve high rankings, which platforms are currently the best to use – such as YouTube, Facebook, and X – and show what you need to do to optimize your posts, in order for them to rank.
Why posting on authority websites works
The principle of Parasite SEO is to use the built-in power of large authoritative websites. No ordinary websites can compete with Youtube or Reddit’s authority. But posting on these social media allow you to rank almost instantly.
Ranking with Reddit and Youtube is not new, but over the last couple of months, I can see a new pattern emerge: Google now display posts from all types of social media on the first page. Even from relatively new accounts..
The test keyword: Schema Writer WordPress Plugin
I am using the keyword “schemawriter wordpress plugin” as an example for this blogpost. When I search for this keyword now, IÂ
When I search for this term, I see 9 our of 10 results in page one belonging to my websites and posts. Check screenshot below.
The 7 social media properties you NEED to use
Here are the seven properties identified to index and rank in Google:
- YouTube
- X (formerly Twitter)
- Threads
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Its important to note that Youtube is a category of its own. For many search terms, Google will show a dedicated video carousel. If we are not talking about YouTube, Facebook is currently the leading social media for rankings, followed closely by X.
Critical steps for ranking with social media
Posting is not allways enough to rank. There are certain things to consider, if you want your posts to index and rank high.
Here are some tips to use:
Put the keyword you want to rank for at the start of the post (Facebook, Instagram and Threads)
When posting to Facebook, Instagram or Threads, you need to put the keyword you want to rank for in the beginning of your post.
The first 11 or 12 words will be converted to a search engine friendly URL, once the posts index. This will help the posts to rank higher.
For example, if you make sure the first words in a Facebook post, is “update to schemawriter,” it will rank high for that specific search term.
Facebook and Threads also generates the post title based on the first words of the content.
Insert call to action text at the start of the post
The body text of the post is often shown in the meta description in Google search results. If you insert a call to action or click worthy text at the start of the post, this can cause more clicks on your posts in Google, as this is shown as the meta description.
Use X articles for SEO power
X is an extremely powerful social media for ranking purposes. The secret weapon in X is not the posts, its the articles.
The articles allow you to create longform content, like a WordPress blogpost. Because X wants people to read and share the articles on their platform, they get indexed faster, and rank higher than standard posts.
There are many benefits of posting articles:
- You can add a header, which is formatted as an H1 title.
- You can add bullet point lists.
- You can insert standard links, that will NOT be redirects…
- Most importantly you can create anchor text links.
Anchor text links are vital because we are explicitly explaining Google what the target link is about.Â
Bonus tip: Connect Instagram and Threads
Threads is easy to integrate into your workflow. If you post on Instagram, you will be asked if you want to share the content on Threads also. This dual posting feature allow you to post to two platforms in one go.
More on parasite SEO
You can read more on Parasite SEO using Youtube and Reddit in this blogpost: https://jespernissen.com/parasite-seo-with-youtube-and-reddit/


