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how to add jumplinks in wordpress

How to add anchor links in WordPress – jumplinks and anchorlinks help your SEO

In this blogpost I’m going to show you a small trick that you can apply to all of your blog posts.

It’s a trick that will allow you to get blue jump links in Google, beneath your search result.

The reason that you want to do this is because:

  • your blog posts get a boost in the Google search engine.
  • You get more screen real estate in Google, your search result appear larger than competitors.
  • More people will click on your search result.

 

Let me show you right away what it is that I am talking about. I have made a blog post about how to create a wakelet collection.  When I search in Google to check my rankings, this is what I see:

blue jumplinks in google

Jumplinks in Google point to relevant content in your blogposts

What you can see above is, that I have these blue jump links directly in Google. If I click on one of these jump links, Google is taking me directly into the particular part of the blog post that the link is referring to.

The vital point is, Google is showing you what parts of the blogpost, that is the most relevant to your search term.

As Im the only one, that currently has these jump links, my search result stands out compared to the rest of the crowd, potentially resulting in more clicks into my blogpost.

How to trigger the jump links in Google

The million dollar question is: How to trigger the jump links in Google?

The short answer to this is:

  1. Install the free plugin in WordPress called LuckyWP Table of Contents.
  2. Insert the shortcode to the plugin in the top of your blogpost.
  3. The plugin will convert your headers to jumplinks, that Google will pick up and show.

If you take a look at the image below, you can see the large blue box with all the links. All of these links are auto created by the above mentioned WordPress plugin. They link down to the subheader inside the blogpost itself. The vital point is, Google picks up on this, and you actually help Google to navigate your blogposts using this strategy.

Configuration of LuckyWP Table of contents plugin

Currently these blue jumplinks in Google shows in both desktop and mobile view. 

Once you have installed the plugin, there are a number of settings that you can apply. The settings I suggest you take a look at are:

  • Auto insert. It gives you control over what types of pages you want to insert the tabel of content on automatically. I recommend to do this manually, so I can control how I want these links to appear.
  • Depth. This gives you control over how many types of headers you want to have as jumplinks. I go to level 6, which means h1 to h6.

 

You can take a look at the screenshot below, to see what I mean.

 

 

 

luckywp setup

It’s very, easy to actually insert this. You just insert it with the following  short code provided from the plugin:

<!– wp:luckywp/tableofcontents /–>

The plugin does all the work for you. It just creates the jump links automatically.

There is an exception to the rule, and that is if you have a featured snippet, these jump links will not appear in Google.

It will also vary from time to time, if Google will actually show these jumplinks. I found also that not all table of content plugins actually results in displaying these jump links.. 

I hope you enjoyed my blogpost about this, and be sure to check my courses about link building here.

Take care, guys.

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